A man in Israel lost a valuable dog.

He advertised in a small local newspaper; offering a very generous $5000 reward for it, but got no replies.

He stopped by the newspaper office to check on results of his ad. "I'd like to see Shapiro the advertising manager." he said.

"He's out," said Moishe, the office boy.

"Well, how about his assistant?"

"He's out too, sir."

"Goodness! Is everybody out - where are they?"

"They're all searching for your dog!"